nugg.ad, Europe’s leading specialist in digital target group marketing and brand engagement measurement, will host the Data Days Conference 2014 under the motto ‘AIR. WATER. EARTH. DATA.’ on October 1st and 2nd in Berlin.
Over the course of the two days, high-profile speakers from companies and institutions such as Axel Springer,BMW, Changing Environments, Designswarm, the German Football Association (DFB), Google andSoundcloud will discuss the ins and outs of the data-world in six diverse tracks. Further highlights of the conference are keynote presentations from thought leaders such as Matthias Ehrlich, President of the BVDW,Anne Roth, net activist and member of the German NSA inquiry committee, and Paul Nemitz, Director for Fundamental Rights and Union Citizenship at the European Commission.
Within the scope of the Data Pioneers Competition, a jury made up of Stephan Noller, CEO of nugg.ad, Nico Lumma, Head of the nugg.ad Incubator Programme, Nina Diercks of the law firm Dirks&Diercks, and Jeremy Tai Abbett, Creative Evangelist at Google, will identify the best data-driven start-ups. Within the framework of the nugg.ad Incubator Programme and with the support of Deutsche Post DHL, all finalists will get the chance of receiving financial assistance of up to €100,000 as well as further support via an exchange of know-how and goal-oriented development projects.
“As the motto 'AIR. WATER. EARTH. DATA.' suggests, Big Data is now an elementary part of our society. With buzzwords such as ‘Internet of Things’, ‘Internet of Everything‘, ‘Wearables‘ and ‘Smart Cities‘ turning into an every day reality, Data Days 2014 aims at delving deeper into this fascinating world,” says Ilana Rolef, Marketing & Communications Director. “Our international speakers will look well beyond the potential of data in the digital advertising industry, by also touching controversial issues such as the privacy, ethic and society related implications of this all-encompassing topic.”
The Data Days Conference is supported by nugg.ad international partners Adzine, brand eins, the BVDW, ComputerWeekly, dataconomy, Deutsche Startups, golem.de, 100%MATIC, Offremedia, OnlineMarketing.de, PII 2014, Startupbusiness, and turi2.de.
For further details regarding the agenda, our speakers and the various tickets on offer, please visit us at www.data-days.com, or follow us on Facebook and Twitter.