Italian Vertis and GELLIFY invest in Entando (Kubernetes app)

Entando, a platform that enables companies to develop cloud-native applications on Kubernetes, has closed a round of financing with Italian Vertis SGR and Gellify

Pubblicato il 29 Ott 2019

Entando, a platform that enables companies to rapidly develop cloud-native applications on Kubernetes, has closed an initial round of financing with  the Italian VC fund Vertis SGR, an investment management company active in private equity and venture capital, together with industry partner GELLIFY, a B2B innovation platform that invests in B2B startups in the digital sector and connects them with established companies that have an open innovation perspective.

“Our investment in Entando is the result of strict research and deep understanding of industries and business models. – says Mauro Odorico, Managing Partner of the “Vertis Venture 2 Scaleup” fund – We believe that their platform, at a time when change is advancing at an exponential rate in every sector and geographical area, is the best possible answer for companies that want to keep up with Digital Transformation. Entando is a scaleup with an international vocation and has already got the the same features of a large company. A unique product, a team with a proved expertise and  enterprise customers.”

“Entando’s entry into the GELLIFY portfolio – says Fabio Nalucci, CEO and Founder of GELLIFY – represents for us an important new investment in a scaleup that shares with us the mission to bring to the business world that freshness and simplicity of digital usage that today we find almost exclusively in the B2C user experience”.

About Entando

Entando was incorporated in 2015 by Walter Ambu and Paul Hinz in the United States. Entando enables and accelerates digital transformation in organizations by providing a modern development stack for rapidly building and maintaining cloud-native applications that integrate with legacy systems and data analysis services while providing a consistent and innovative user experience.

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“I did not found Entando in a garage, but only because I did not have one; in fact, I founded Entando in an attic loft! There, I spent hours developing something that I wanted, from the very beginning, to break digital barriers. Even before becoming a platform and company, Entando wanted to solve a specific problem: not reinventing the wheel every time a web component was needed. Assuming that whenever you develop a web product must face similar problems (registration, search, content management, visualization, …) from the very beginning I have adopted the concept of “reuse.” So I started to develop standard bricks that could be reused to solve a small process but that, assembled in a different way, gave life to endless applications. I shared them on the Internet, so that everyone could benefit from it. And in the end, all of this has become an open source platform, where extreme abstraction and deep customization coexist to create the best digital experience possible for application developers and users.” (Walter Ambu, CEO Entando)

Entando allows enterprises to rapidly accelerate application innovation by simplifying the software design, development and release to production cycle by providing a tightly integrated platform on Kubernetes. With Entando, business leaders and their development teams are able to continuously and efficiently adapt to market changes and customer expectations by innovating on the user experience.

An additional value of Entando’s technological solution is the ability to unify the development of applications across cloud-native and traditional backend systems. In doing so, Entando reduces the complexity and cost of development and decreases time to market for enterprises struggling as they move applications to the cloud.

Entando has over 80 customers, including very large enterprise environments such as the Italian Ministry of Justice, the Italian Army, as well as other verticals including energy, transportation, pharmaceuticals, travel, and personal services.

“With Entando, we want to transform the way companies create enterprise-class applications, facilitating collaboration between business and IT and thus creating the best digital experience possible,” says Walter Ambu, Entando CEO and Founder, expressing on the round  “We are therefore honored to have industry partners such as Vertis SGR and GELLIFY on our side.”

About Vertis

Vertis SGR is an independent Italian private equity and venture capital company managing six closed-end funds reserved for institutional or qualified investors.

In the venture capital sphere, “Vertis Venture 2 Scaleup” fund supports the growth of Italy’s most innovative startups, investing in those that have already completed the development of their technology and product/service and are ready to begin or expand their domestic or international business activities. The fund was created to fill a financing gap on the Italian market for startups that have achieved success with their proprietary technology and have already received seed or early stage investment capital.

“Vertis Venture 2 Scaleup” invests in companies that work with technologies, products and/or services in the industrial and digital technology space (Industry 4.0, IoT, digital & media, etc.). In its first two years of activity the fund has completed, along with Entando, investments in Sclak, Cyber Dyne, Credimi, Milkman and Buzzoole.


GELLIFY is the first B2B innovation platform that can connect digital software start-ups with traditional companies. GELLIFY gives access to investments, skills and networks, which are key to enabling start-ups to thrive.

It relies on 3 business units:

• GELLIFY for start up, specialising in the ‘gellification’ of start ups that have already gained market traction. The gellification program provides more complex services than mentorship and basic services for the creation of a company which are typical of incubators. It lasts 6-24 months and involves each company area.

• GELLIFY for corporate, focussing on open innovation services addressed to PMIs and large corporations willing to create new innovative business paths, with verticals on industry 4.0, fintech and foodtech.

• GELLIFY DIGITAL INVESTMENT (GDI), a team of investors who are next to Italian leading venture capitalists in terms of investment capacity in start ups.

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